Google Ads Management

What we manage

• Keyword and intent research
• Campaign structure and ad copy
• Negative-keyword planning
• Conversion-readiness checks
• Ongoing optimization and reporting

Separate media spend

Google advertising spend is separate from the management fee unless specifically included in an accepted written proposal.

Practical launch process

We confirm targeting, budget, access, conversion goals and landing destination before campaigns go live.

Search intent comes first

Google Ads works best when campaign structure reflects what a potential customer is actually trying to find. Keywords, negatives, ad copy and landing pages should align so the visitor receives a clear answer and next step.

• Commercial search themes
• Location and schedule settings
• Negative-keyword controls
• Conversion and call tracking readiness

Ongoing account care

Search terms, spend distribution, ad relevance and conversion quality require regular review. Advertising spend remains separate from management fees unless the accepted written proposal states otherwise.